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Responsive Checkout Process Design

Design and development of an improved ticket purchase and checkout experience across desktop, tablet and mobile.

After a competitive tendering process the International Centre for Life team appointed Komodo to improve the technical build and design of their online ticketing system.

Opened in 2000, born out of an entrepreneurial spirit and a commitment to creating a self-sustaining science village the International Centre for Life is a leader in it’s field and this project is part of a wider strategy to improve it’s digital presence and audience engagement.

We undertook a full legacy code review and the partial refactoring that came from this saw significant stability improvements from the back-end and the implementation of a flexible build architecture to accommodate bespoke ticketing scenarios for the centre.

As well as the technical upgrade another key deliverable of the project was to greatly improve user experience, as a start point the Komodo team undertook a conversion rate optimisation (CRO) exercise that informed and guided the design process.

To ensure an optimal experience for mobile users the Komodo team designed a responsive checkout process which has improved conversion through more effective UX (user experience) design.

Worldpay integration was set up and we designed in elements that improved conversion for charity donations during ticket purchase.

Despite a challenging timeframe, the project was delivered on time and on budget.

We continue to support the Centre for Life team on an on-going basis through our AfterCare programme.

Responsive Design Image

Responsive Design

Secure WorldPay Integration Image

Secure WorldPay Integration

Improved User Journey Image

Improved User Journey

I would highly recommend Komodo. We've presented them with some challenging projects and always found them efficient and easy to work with.

Antonia Lister

Digital Marketing Manager, Centre for Life

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